Tips on landing the job and making a lasting impression
Rule #1: Be Yourself - The key to introducing yourself is just that: Tell people about YOU, not who you think you might want to be someday, but who are you today.
Rule #2: Know Your Audience - Another key to owning your message is to speak directly to the very people you’re introducing yourself to. Before you enter any meeting or event, take a few minutes to research your audience and find out who’s going to be there.
Rule #3: Keep It Short And Sweet - When you’re introducing yourself, the goal is to strike a balance between making it long enough so people know who you are and what you do, yet short enough to keep people’s attention.
Rule #4: Enroll Your Audience - I know we said to introduce who you are, but don’t forget this one important point: People really don’t care about you, they care about themselves. So sorry to burst your bubble.
Rule #5: End With a Memorable Line - I started doing this recently, and I love the response I get. It gets people to start talking about me before they even know who I am. That’s what you want. You want people to remember you for something, which makes your introduction go way beyond the initial meeting.
It’s not enough to gauge the length of hesitation. After all, extroverts who are quick to think on their feet can do a verbal two-step around the question in the time it would take a more introspective introvert to voice their reply.
"Why shouldn’t I hire you?" is the final part of a 45-minute interview, Gould says, but he’s still alert to nuance. "How they answer the question is just as, if not more, important than the answer itself," he says.
Gould believes that to adequately gauge the truthfulness in a candidate’s response, the interviewer needs two things: a high EQ (emotional intelligence) and to be great at pattern recognition.
Secret #1: They Don't Rely On Job Boards - The truth is, though, that the majority of positions you see posted are already filled, says Nicole Williams, career expert for LinkedIn. Just 18 percent of external hires can be attributed to job boards, according to the recruiting site CareerXroads. Successful candidates use boards to learn about the kinds of roles a company they're interested in is trying to fill (and what specific skills it's looking for), Williams says, and then they network to find people they know who work at that company and can help them land an interview.
Secret #2: They Use Their 6 Seconds Wisely - A 2012 study by The Ladders found that the amount of time it takes a recruiter to decide whether a resume belongs in the "yes" or "no" pile is a lightning-fast six seconds. Nearly every candidate knows the "objective" and "references available upon request" lines just take up space stating the obvious. HR consultant and resume experts say scanability is key.
Secret #3: Their Social-Media Profile Is (Almost) Better Than Their Resume - It used to be that they looked for red flags and inappropriate posts. But now, any job seeker "has to have a digital footprint, or they'll be considered digitally illiterate." Candidates who get interview requests may have the personal photos on their Facebook profiles locked down, but their Twitter feeds are full of interesting, relevant comments about their industry (even if they work in a field like accounting).
Secret #4: They Can Express Enthusiasm Without Emoticons - Even though you're grinning ear to ear when you see a "We'd love to have you in for an interview" note in your inbox, you know better than to include a smiley face in your return email. The successful job seeker may strip out the exclamation points in her (speedy) reply, but she replaces them with an honest and specific sentence about why she's so excited about the opportunity